VIP Worldwide
Page 1 Created with Sketch.
Skip to primary naivgation Skip to content
  • Hotel Marketing Services
  • Contact

VIP WORLDWIDE TRAVEL BRILLIANTLY WITH MARRIOTT

June 14, 2015
VIP Worldwide have produced a promotional film for Marriott UK to form part of a new cross platform campaign #Brilliantguestroom.

The film was promoted on various websites and across social media as well as within digital press releases.

Marriott Hotels selected five thought leaders/tribe Leaders of similar attitudes, lifestyles and aspirations, including TV presenter Katie Piper, and England rugby ace Danny Care, to share their vision of the hotel guest room of the future. We interviewed all 5 tribe leaders to find out their ideas for a guestroom of the future. The interviews captured each tribe leaders personality and ideas.

Elements of the #brilliantguestroom ranged from the social media savvy, like an interactive Instagram wall, to mind-controlled projectors!

The general public were then asked to vote on the best elements of each room design for the chance of winning a holiday as part of the competition.

We worked with carefully selected blogger outreach to ensure maximum effectiveness and reach of the films for the campaign launch.

The film sells the message to the generation Y they were hoping to communicate with and it was shot hand held with manual zoom work giving a responsive look and feel. This really helped communicate the immediacy and excitement around the launch of the campaign and competition. The campaign was a great success went viral and was voted one of the best hotel social media campaigns in 2014.

Share:

Facebook Twitter
  • Hotel Marketing Services
    • View all Services
    • Video Production
    • 360 Video and Virtual Reality
    • Journey
    • Social Media Marketing
    • Virtual Reality Apps
    • Aerial & Drone Production
    • Cinemagraphs
    • Press Trips
    • Public Relations
    • Hotel and Travel Photography
  • Portfolio & Clients
  • Who are we?
  • Hotel Marketing Blog
  • Latest news
  • Contact Us
    • Hotel Marketing Services
    • Who are we?
    • Portfolio & Clients
    • Terms and Conditions
    • Latest news
    • Privacy Policy
    VIP Worldwide TV is the leading video production, public relations, virtual reality production, content marketing, digital storytelling and social media marketing company for luxury hotels and resorts. Using state-of-the-art 4K cinematography technology, our digital storytelling engages and influences viewers, leading to an increase in bookings and revenue for our clients.
    +44 (0) 207 788 9050
    info@vipworldwide.tv
    © 2021 VIP Worldwide. All Rights Reserved.
    190