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Turn up the heat on your Marketing Strategy

February 4, 2019
The YouTube heat map report records exactly what does or doesn’t catch your viewers’ attention

The YouTube heat map report records exactly what does or doesn’t catch your viewers’ attention in a 360º video by showing you where users have interacted with the video during each playback. YouTube then records the touches and aggregates the touches together as users view the 360º video and touch the screen to rotate it. So the heat map report gives you precise information as to what has caught the eye of your viewers.

As you view your 360º video, the heat map analytics are overlaid over the original video as a highlight.  The heatmap stretches the 360 video into a 2d linear view format.

Compatible with any 360-degree video containing at least 1,000 views, Heatmaps give a detailed insight into how viewers are observing your 360 videos. We use this data to help us create even more engaging, immersive content that viewers will want to interact with throughout the entire 360º  cinematic video.

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    VIP Worldwide TV is the leading video production, public relations, virtual reality production, content marketing, digital storytelling and social media marketing company for luxury hotels and resorts. Using state-of-the-art 4K cinematography technology, our digital storytelling engages and influences viewers, leading to an increase in bookings and revenue for our clients.
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